ITALIA
SWEDEN
FRANCE
THE NETHERLANDS
NORWAY
AUSTRIA
BELGIUM
GERMANY
ENGLAND
LUXEMBOURG
DANEMARK
SPAIN
SWITZERLAND
ITALIA
SWEDEN
SWITZERLAND
FRANCE
SPAIN
THE NETHERLANDS
NORWAY
AUSTRIA
BELGIUM
DANEMARK
GERMANY
ENGLAND
LUXEMBOURG

Strategy, Press relations, Influence marketing, Events, Design, Architecture.

News

SOFACOMPANY

SOFACOMPANY

The organic expression of the Alma armchair by SOFACOMPANY is inspired by the randomly scattered pebbles on the beach. Its asymmetrical backrest ...
SOFACOMPANY

SOFACOMPANY

The sofa is a central element of any interior: it’s THE piece that brings a sense of “homeliness” and allows for everyone to feel at home, even ...
SOFACOMPANY

SOFACOMPANY

Scandinavia meets the Mediterranean in the SUNDRY SIENNA trend. This is the natural evolution of the beige trend towards warmer orange tones. ...
Bolia

Bolia

Bolia is getting its flagship store in Holmen, Copenhagen ready for the highly anticipated 3daysofdesign. From June 12 to 14, the brand will be ...
SOFACOMPANY

SOFACOMPANY

SOFACOMPANY launches its range of dining room furniture. "At SOFACOMPANY, we believe that the sofa is at the heart of the home, and we stick by ...
Fritz Hansen

Fritz Hansen

The extended Pluralis™ table series offers versatile solutions for meetings of all sizes, online and offline. The new additions introduce ...
Bolia

Bolia

Characterised by sculptural lines and organic shapes, the Mielo armchair and its accompanying footstool is poised to become signature pieces in ...
SOFACOMPANY

SOFACOMPANY

A fusion of Japanese and Scandinavian design traditions, the Japandi style characterizes this minimalist series by SOFACOMPANY. The benches and ...

PRESS &
PUBLIC RELATIONS

Unique relationship

The Press Agency’s work relies on strong, long-lasting and unique relationships. A constant analysis of the mediascape ensures that our teams are always seeking out new opportunities to propel brands into the spotlight.

Creation of relevant and qualitative content, customized distribution of content, one-to-one relationships with traditional and online media, organization of exclusive events, concierge services. The Agency’s portfolio of services is exhaustive, and also includes influencer marketing. Pernille Christiansen Digital Press Agency’s core business is to promote its clients, their history and achievements through meaningful exchanges.

Relevant content & targeted dissemination

Creating generalized communication materials and distributing them broadly is clearly no longer sufficient. The Pernille Christiansen Digital Press Agency focuses on individualized support and relationships.

The teams cultivate a close relationship with each of the media, providing targeted communication and unique one-to-one exchanges. The Press Agency is committed to creating and designing relevant and qualitative content as written material remains a fundamental means of communication. These press documents reach the media through responsive tools, allowing for precise tailoring and dissemination of information. For many years, the Agency has been working with traditional media. The values binding the two parties as well as their daily interactions have enabled the teams to build a genuine relationship of trust with their interlocutors.

Media diversification

In an era where more and more people are digitally connected, the Pernille Christiansen Digital Press Agency fine-tunes and develops new communication techniques: from online media to blogs to social networks. The access to these platforms is extensive and the stakes are high.

Key challenges

The boundaries of communication are falling: traditional media now operate in tandem with new web and social media, such as online magazines, blogs, influencers. The nature of press relations is changing, and so is the pace of information. The major print media became conscious of this crucial shift while understanding that their development and sustainability would depend on the web. As a result, they have invested significantly in improving and expanding their online presence. Nowadays, many print media have become real references on the web.

Pernille Christiansen Digital Press Agency naturally takes these developments into account. One of the many objectives of the Agency is to bring forward the news of the brands to the attention of the web media. Frequent and regular appearances on these sites ensure a growing referencing of brands on search engines: an effective solution to propel them into the spotlight exponentially.

INFLUENCER MARKETING

In today’s world, connection and mobility are the key words for a brand’s relationship with its audience. Trust also plays a crucial factor in a client’s decision making. This explains why influencers have become true modern partners. Due to the privileged bond they develop with their audience on social networks, they can reach a very large audience in a highly personal sense. Pernille Christiansen Digital Press Agency collaborates with different influencer communities in the fields of architecture, decoration, fashion, lifestyle, family and food.

One of the Agency’s primary goals is to identify and reference the influencers. After an in-depth analysis of the account (subscribers, real reach, engagement rate), the profiles are presented to the brands according to the desired activations and campaigns. Analysis of social networks and trends, selection of profiles, organization of the campaign and study of the impact: a turnkey service offered to you!

EVENTS

Personalized meetings

Meeting and sharing: the teams of the Press Agency are driven by this philosophy. As such, the Agency organizes tailor-made events throughout the year. It is an opportunity for everyone to keep abreast of novelties, to discover them in person, and to meet many inspiring people.

Public events

Public events bring together a brand and its audience. Workshops, pop-up stores, interactive events. The possibilities are endless, and a great opportunity to build a real connection between the two parties. These events are an ideal setting for the Agency’s media partners to invite their networks of readers.

Architect events

Architect events welcome a professional audience. In unique locations, these privileged moments aim to create leads with a particular audience, among which are architectural firms and interior design agencies. The audience discovers in situ the pieces and materials that will adorn their future projects.

press events

Press events bring media and brands into direct contact. Written press, digital press, the fields are all mixed, but the concept remains the same: a moment of sharing and exchange, around a dinner or brunch, or a meet and greet with a designer to celebrate a product launch.

Content creation

Whether through text or images, relevant content is essential to stand out, engage your audience and build a lasting relationship with your target group. The Pernille Christiansen Press Office offers creative content production and image consultancy. With the collaboration of creative players in the sector – photographers, stylists and set designers, who have a real expertise in the world of design and architecture – the agency creates unique and personalized content that allows brands to establish an exclusive connection with their audience.

Thanks to these long-term partnerships, the press office leads each project in its entirety. The team, fond of exceptional places, identifies apartments, mansions and lofts which will become the scene of the photo shoots. The agency then supervises the entire photographic production, until the final stage, when images are delivered to the client. The result is visual content that captures, expresses, and enhances the DNA of each brand and architectural studio.

Unique video format

Pernille Christiansen Digital Press Agency is a firm believer in the fluidity of information and its media. With this in mind, the Agency has chosen to innovate with a new format for its press releases: video.

These videos capture a story and emotion in a captivating format that is both simple and quick to grasp. The conciseness of this format facilitates its use on media websites and social networks. Pernille Christiansen Press Agency is developing and asserting its own identity while evolving its communication tools to meet the needs of today’s information environment.

The Agency itself becomes an ambassador for its brands thanks to this unique format in Europe. Telling their story through this visual prism attracts and retains the attention of the media, and thus reaches a wider audience.

CURRENT CUSTOMERS

Fritz Hansen

Fritz Hansen

BELGIUM
THE NETHERLANDS
LUXEMBOURG

Bang & Olufsen

Bang & Olufsen

FRANCE

Foscarini

Foscarini

FRANCE

MVMT

MVMT

FRANCE

Søstrene Grene

Søstrene Grene

FRANCE

Sofacompany

Sofacompany

DENMARK – NORWAY – SWEDEN – GERMANY – AUSTRIA – SWITZERLAND – THE NETHERLANDS – BELGIUM – LUXEMBOURG

Carl Hansen & Søn

Carl Hansen & Søn

FRANCE
BELGIUM
THE NETHERLANDS
LUXEMBOURG

Bolia

Bolia

FRANCE – SWEDEN – DENMARK – NORWAY – ENGLAND – GERMANY – AUSTRIA – SWITZERLAND – THE NETHERLANDS – BELGIUM – LUXEMBOURG – ITALY – SPAIN

OUVRAGE

OUVRAGE

FRANCE

Christian Fischbacher

Christian Fischbacher

France

Layered

Layered

FRANCE

Made in Design

Made in Design

FRANCE

Thonet

Thonet

FRANCE

Kebony

Kebony

FRANCE

Kave Home

Kave Home

France – Italian

Tom Dixon

Tom Dixon

FRANCE
DANEMARK
SWEDEN
NORWAY

Reda Amalou Design

Reda Amalou Design

FRANCE

Faire Agency

Faire Agency

FRANCE

Trone

Trone

France

Studio Vincent Eschalier

Studio Vincent Eschalier

FRANCE

Bérengère Leroy

Bérengère Leroy

France

Confidential

Confidential

FRANCE – SWEDEN – DENMARK – NORWAY – ENGLAND – GERMANY – AUSTRIA – SWITZERLAND – THE NETHERLANDS – BELGIUM – LUXEMBOURG – ITALY – SPAIN

Florent

Co-founder

Pernille

Co-founder

ABOUT

Pernille and Florent Le Marc’s passion for architecture and design turned their joint project into a real evidence. In 2014, they founded together the Pernille Christiansen Digital Press Agency, representing today prestigious brands in Europe.

The Franco-Danish Agency’s team welcomes journalists, stylists and influencers from France and abroad in its Parisian offices, located rue Saint-Honoré. This is where the team collaborates daily with European journalists via communication platforms such as Teams or Zoom. These relationships are further strengthened by editorial tours, but also at trade shows, store openings and events in the main countries.

Pernille and Florent Le Marc’s passion for architecture and design turned their joint project into a real evidence. In 2014, they founded together the Pernille Christiansen Digital Press Agency, representing today prestigious brands in Europe.

The Franco-Danish Agency’s team welcomes journalists, stylists and influencers from France and abroad in its Parisian offices, located rue Saint-Honoré. This is where the team collaborates daily with European journalists via communication platforms such as Teams or Zoom. These relationships are further strengthened by editorial tours, but also at trade shows, store openings and events in the main countries.

The team

Over time, Pernille and Florent Le Marc have built a close-knit and complementary team of experienced professionals. Trained in the world of design and architecture, they all bring their experience and knowledge to a press agency that finds its meaning in the wealth of human relations.

maxine

Press manager

Greta

Senior Press Officer

Jade

PR & Influencer consultant

Carolina

Press manager

Léo-Paul

Junior press officer

Annaëlle

Junior press officer

Address

350 rue Saint Honoré, 75001 Paris, France
[email protected]
+339 80 59 69 24

press office pernille christiansen
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